BrandDunk

Branding the World of Sports

About Zach Anderson

I’m an avid sports fan and self proclaimed “marketing guy”.  Sports are a big part of our lives, they are something that we get together to spend time on.  I’m passionate about sports.  I also admire great companies and the brands they’ve built.  I have an appreciation for great marketing; those things that make you stop and take notice.  BrandDunk is a forum for these things.  Let me know what you think – leave a comment or send me an email.

Name: Zach Anderson
Location: Austin, Texas
Twitter: @Zach_Anderson
LinkedIn: Zach Anderson
Email: BrandDunk (at) gmail.

RANDOM STUFF:

Favorite sport?
College football, College basketball, golf, NFL and soccer.  But I truly love all sports, except hockey.

Favorite sport to play?
Golf, washers, tennis & croquet.

Favorite team?
Texas Longhorns.  Then Georgetown Hoyas & Chicago Cubs.

Favorite Athlete?
Michael Jordan.  Also Allen Iverson, Alonzo Mourning, Ben Crenshaw, Lance Armstrong & Mark Grace.

Athlete’s brand that I most admire?
Prior to November 2009, I would have said Tiger Woods.  While I still think Tiger will rebound from his scandal, it’s clear his brand has taken some hits.  So I will say Michael Jordan instead.

Sports brand that I most admire?
Nike.  Set the bar when it comes to sports brands.

Favorite sports related website?
ESPN’s Sports Guy World (i.e.- Bill Simmons).  Also CNNSI, NBC Sports, Rivals and Sports Business Daily.

Favorite website(s)?
Twitter, Facebook, NYTimes & Techcrunch.

Favorite sports movies?
Hoosiers is a classic.  I also love watching Chariots of Fire and Rudy.

Favorite sports book?
A Good Walk Spoiled and Season on the Brink.  I am a big fan of John Feinstein.

Most memorable sports related moment?
UT winning 2005 National Championship in football.  Second was me scoring 39 points in a JV basketball game.

 
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