What is the worst Super Bowl commercial of all-time?
Posted by ZA on January 28, 2011
AdAge is conducting a poll to find the “Worst Super Bowl Ad Ever”. While there are some dousies on AdAge’s list, I think they missed including the worst Super Bowl commercial of all-time. That distinction goes to the Careerbuilder.com “Follow Your Heart” commercial that aired during Super Bowl XLII in 2008.
The CareerBuilder spot had a decent message, but the presentation was awful. No one wants to see a heart pop out of a ladies chest. The shot of her sitting at her desk with the hole in her sweater is just plain bad; that alone should have gotten this concept left on the cutting room floor. Watch the commercial below and give me your feedback – do you like it or is it disgusting?
CareerBuilder “Follow Your Heart” Super Bowl commercial