BrandDunk

Branding the World of Sports

Budweiser is still the King of Beers in UK

Posted by ZA on October 9, 2008

Well maybe not all of England, but Bud is the once again the King of Beers at the home of England’s most popular football club, Manchester United.  Anheuser-Busch just renewed their brand sponsorship for the 2009-2010 Premier League season, which will keep Bud beer flowing at concession stands inside Old Trafford stadium.

Budweiser will also continue to receive brand signage within the stadium and on the field.  The signage will be in English and Mandarin, in order to cater to the massive Chinese fan base that Man U has accumulated.  Anaheuser-Busch will also retain the rights to use Manchester United branded marks in A-B advertising campaigns around the globe.

No terms for the deal were announced, but Anaheuser-Busch has been a Manchester United sponsor since 2002.  Other large Man U sponsors include Nike and AIG.

Manchester United club sponsors:
* AIG (Insurance)
* Betfred (Gambling)
* BSkyB (Broadcast)
* Budweiser (Beer)
* Hi Seoul (Travel)
* Kumho (Tires)
* Nike (Clothing & shoes)
* STC (Cell phones)
* Viagogo (Tickets)

2 Responses to “Budweiser is still the King of Beers in UK”

  1. Very popular site where we find my specific answer. Really it is very nice site. good, keep up it.

  2. [...] who sponsor Manchester United including; AIG, Budweiser & Nike.  See a complete list of Man U sponsors here in our story on Budweiser sponsoring the football [...]

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