2008 US Open golf airing on NBC primetime
Posted by ZA on April 30, 2008
The US Open golf tournament is the second leg of 2008′s Major golf tournaments. The US Open is being played at Torrey Pines Golf Course in La Jolla, California. La Jolla is beautiful beach community 20 minutes north of San Diego. Because the tournament is on Pacific Time, NBC is going to air the tournamentso that it finishes during prime time on the East Coast.
NBC’s US Open broadcast on Sunday will run from 4PM to 10PM EST, and will eclipse the NBC Sunday night prime time lineup. NBC said they decided to complete the tournament during prime time because previous tournaments that finished during prime time (due to delays) rated strongly. So golf fans will be able to watch their favorite golfers compete as they get ready for bed.
No word yet on whether NBC made a deal with the devil to insure that Tiger Woods would be in contention to win on Sunday. Tiger’s presence at the top of the leaderboard is worth a few rating points.
2008 US Open golf airing on NBC primetime » golfxing.com said
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[...] The World of Sports Marketing wrote an interesting post today on 2008 US Open golf airing on NBC primetimeHere’s a quick excerptNo word yet on whether NBC made a deal with the devil to insure that Tiger Woods would be in contention to win on Sunday…. [...]