New Twins ballpark will be cash cow for team
Posted by ZA on April 29, 2008
The Minnesota Twins are about to get a lot richer. That’s because it is estimated that the Twins new ballpark will help the club generate more than $1 billion dollars in additional revenue. The yet to be named new ballpark being built in Minneapolis, Minnesota is expected to be completed for the 2010 baseball season.
The reason for the cash windfall is the Twins will own all of the revenue from the new park, while they currently get very little from their lease at the HHH Metrodome. At the new park the Twins will have revenue from naming rights, concessions, in-stadium signage, suites and the 40K seats in the ballpark. The suites alone are estimated to generate $8 million per year.
The new Twins ballparkis being built by HOK Sport. The capacity is expected to be around 42,000. The new ballpark will be 4000 seats smaller than their current home in the Metrodome. It will also be a natural grass surface, the Metrodome has an artificial playing surface. And the new Twins home will not have a roof like the Metrodome, so the Twins will have to get used to playing outside in the elements. Brrr…I don’t want to be a fan a Twins fan sitting in the stands the next time they play a November World Series game.
The average ticket price in the new stadium is expected to be around $17.00, which is the most affordable average ticket price among recently built stadiums in the 4 major U.S. sports leagues. Now that’s a great way to make sure you keep fans filling up the stands…give them prices they can afford.
Drawing of new Twins ballpark (image courtesy of MLB.com)
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[...] Ryan Morris wrote an interesting post today onHere’s a quick excerptI don’t want to be a fan a Twins fan sitting in the stands the next time they play a November World Series game. The average ticket price in the new stadium is expected to be around $17.00, which is the most affordable average ticket … [...]